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Live Roundtable

2025 Adtech Outlooks

Hello, take part in an unparalleled webinar featuring leading voices from Prohaska, PubMatic, Brainly, and Opti Digital as they uncover the significant trends and advancements defining the next era of digital advertising.  

Explore the future of targeting in a world without cookies and learn how to stay ahead with effective identity strategies. You'll also discover how to strike the right balance between user experience and monetization, and how to use attention metrics to boost engagement and revenue. Plus, experts will dive into the current and future impact of AI on digital publishing.

Whether you're aiming to develop new revenue streams or enhance your ad performance, this webinar will offer the insights and expertise you need to elevate your advertising strategy to the next level. Don’t miss this chance to learn from industry leaders and stay ahead of the curve.

🗓️ September 26, 2024 | 9:00 AM EDT - 3:00 PM CEST

Top speakers for grasping industry trends

Matt Prohaska

Matt Prohaska

CEO and Founder
 
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Magali Quentel Reme

Magali Quentel-Reme

CEO and Founder
 
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Langdon Miller

Langdon Miller

Director of Programmatic
 
Brainly
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Mohsin Pervez

 
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2025 AdTech Outlooks

 

Target

Privacy Strategies

Discover how privacy is reshaping the advertising landscape and examine the impact of Google’s latest announcement on current digital publishers strategies. We will dive into privacy-focused approaches for maintaining addressability, review the latest advancements in measurement and attribution to help you stay ahead in this evolving field.

 
 
 

UX

User-Centric Strategies

Learn how to strike the perfect balance between user experience and effective monetization. We’ll cover Core Web Vitals, the impact of Google’s algorithms on your audience, and provide actionable strategies for integrating ads without sacrificing user satisfaction. Our industry experts will also address the challenges posed by evolving Google algorithms on UX criteria and examine how the weight of a traditional ad stack is affecting performance and SEO.

 
 

AI

AI's Impact

Uncover how AI is driving transformation in the AdTech landscape. Our speakers will explore enhancements in automation, efficiency and yield optimization while exploring how AI's technologies contribute to sustainability through traffic shaping and supply path optimization (SPO).